Holiday email execution
A calmer plan for the upcoming holiday period.
Seasonal planning and execution for established Shopify stores. Four managed email campaigns each month, plus one automation improvement, shaped around your upcoming holiday period within the normal paid plan. No expanded scope or guaranteed rush capacity.
- First 3 months
- $995 /mo
- Ongoing
- $1,295 /mo
Managed email campaign execution, not a software subscription. Delegate the recurring execution, with clear review points and final approval in your hands. Software gives you the tools. Retention Steward runs the work. You keep your email platform and pay its fees separately.
The holiday scope, stated plainly
The same monthly plan, pointed at your season. Timing and availability are confirmed in writing; nothing here reserves dates or capacity.
Optional reading: Read the holiday and BFCM planning guide.
- 01
Campaign
Early-season campaign
An approved send that introduces your seasonal range or gifting angle.
- 02
Campaign
Peak campaign
Planned around the dates you choose, written and approved in advance.
- 03
Campaign
Peak campaign
A second peak send, spaced so the two do not compete.
- 04
Campaign
Closing campaign
A final seasonal message, such as shipping cut-offs you confirm.
- 05
Automation
One automation improvement
One agreed improvement to your automated emails. A seasonal adjustment may fit the written project scope; further automation work is separately scoped.
Seasonal, not special
The normal plan, planned earlier.
Let us coordinate the agreed email work while you handle the rest of the season. Holiday work follows the same written approval as any month. We discuss your dates; we confirm what is possible before any agreement.
Not offered
- Not offered: Guaranteed dates or capacity
- Not offered: Extra campaigns beyond four
- Not offered: Unapproved sends
- Not offered: Revenue guarantees
- Not offered: A platform migration
How it works
Three steps, all in writing
Step 1
Start the conversation
Tell us about your store and the season you are planning for.
Step 2
Agree a written plan
Four monthly campaigns and one automation improvement, with scope and timing confirmed in writing.
Step 3
Approve each version
Nothing is scheduled until you approve the exact draft.
Done-for-you email marketing
You keep your email platform. We run the email marketing for you.
Hand over the recurring email work without losing oversight, so more of your attention stays with running and growing your business. We take responsibility for the agreed execution, with a consistent planning, review and approval process. You provide accurate materials and final decisions; you do not need to become an email-marketing specialist or coordinate every build and check.
Software gives you the tools. Retention Steward runs the work.
Email marketing is an ongoing operating cycle: plan the calendar, create and check the emails, schedule and send only approved versions, monitor within scope, then use the reported results to refine the next plan. Our outsourced email-marketing service manages that cycle within the defined offer, rather than leaving your team to organise it again each month. It is a bounded managed function, not unlimited work or full-service retention marketing.
A low monthly email software subscription buys access to tools, templates, automations and sending infrastructure, depending on the plan. Retention Steward provides the managed service that plans and runs your ongoing email marketing, with human supervision. We are not a replacement email platform.
You keep your chosen email platform and pay its fees separately. We work in your account with invited access, and confirm that your existing platform supports the agreed work before you commit.
- Four approved campaigns each month
- We manage your campaign calendar and planning, drafting, building and QA for four campaigns per month, with AI-assisted drafting and human review of every email.
- Audience rules and written approval
- We set up or select one agreed audience per campaign and check permissions, suppressions and applicable exclusions. You approve the exact final version in writing before scheduling.
- One automation improvement
- We agree one practical improvement to your automated emails, which may include a small welcome sequence when appropriate. It is one agreed project; further automation work is separately scoped.
- Ongoing execution within scope
- Approved scheduling, limited monitoring, monthly reporting and business-day support keep the agreed work moving. We use the available results to inform the next monthly plan; additional work remains separately scoped.
Platform capabilities and plans vary. Your Shopify, email-platform and other tool fees are separate from our service fee.
Inquire
Discuss holiday execution
Share your store and the holiday period you have in mind. We reply in writing about fit and timing.
Managed email campaign execution, not a software subscription. Delegate the recurring execution, with clear review points and final approval in your hands. Software gives you the tools. Retention Steward runs the work. You keep your email platform and pay its fees separately.
All fields are required except the short message. Estimates are fine; revenue can be marked “prefer not to say.”
Questions
Before you ask
Can you guarantee holiday dates?
No. Availability and timing are discussed and confirmed in writing before any agreement. This page does not reserve capacity.
Can I add extra holiday campaigns?
The plan covers four managed email campaigns each month, plus one automation improvement. Extra campaigns and further automation projects are separately scoped.
What does the paid plan cost?
USD $995 per month for the first three months, then USD $1,295 per month ongoing. Terms are confirmed in writing before any agreement or payment.
Is anything sent without my approval?
No. Every campaign and every flow change is shared in writing and sent or published only after you approve that exact version.
How do campaigns and flows avoid overwhelming customers?
Review campaigns and automated messages together, with consent, recent purchases, exclusions and the platform’s frequency controls. Four planned campaigns does not mean every subscriber receives all four. Final audience rules and timing need approval. See how holiday campaigns and flows fit together.
More in the main FAQ and on what's included.